“People do not automatically trust science
just because we are experts. We have to reach out, to bridge the gap. And video is
one of the most effective means for that purpose.”
THE POWER OF VIDEO OUTREACH
No media has the power to engage and excite as the moving picture. That's why video is currently the most powerful and fastest growing form of communication in digital media – on websites and social platforms – possibly accounting for more than 80% of the content by 2021 (source: Cisco)
In reaching out to the world, researchers need to add video to their palette.
And it’s quite easy to get started.
Leave the big cameras and the complex storytelling to the professional film producers and journalists and go with the basic, simple and effective video production - planned, produced, edited and uploaded all with one single device, your smartphone.
Use yourself as host in the mobile videos - you are the best ambassador in regards of bringing your research out to public, to peers, to funding panels and donors and business partners.
We can help you creating your narrative and mastering the simple video production process. Check out our mobile video workshops. For the more complex film production - we are ready to engage.
In our mobile video workshops the participants learn to identify the basic and most interesting visual narrative in their research projects and to use themselves as engaging and credible presenters in their videos.